
Lucy Mountain | Vush Campaign
"We absolutely loved working with Lucy - she has been an amazing advocate for our brand."
Influencer Marketing Coordinator, Vush
Instagram Content


π Brand Objective
The aim of this campaign was to increase brand awareness and push sales through Lucy’s discount code.
βοΈ Why Lucy
The overarching goal of Lucy’s platform is empowerment through unfiltered authenticity and no-BS advice. Because self-pleasure wasn’t a topic she had covered before having previously felt uncomfortable discussing it, Lucy was perfectly positioned to promote this and break the taboo of female self-pleasure.
π€ What Lucy Did
The overarching goal of Lucy’s platform is empowerment through unfiltered authenticity and no-BS advice. Because self-pleasure wasn’t a topic she had covered before having previously felt uncomfortable discussing it, Lucy was perfectly positioned to promote this and break the taboo of female self-pleasure.



